Geopath Audited
Campaigns
The Only Alternative OOH Company
Offering Geopath Audits
Use data and analytics to ensure that your OOH advertising campaigns are accurately measured, helping you understand the reach, frequency, and impact of their campaigns.
The Benefits of Geopath Audited Campaigns
The Power of Precision
Whether you’re looking to launch a national campaign or target a hyper-local market, we use Geopath’s data-driven insights to create tailored advertising strategies that align with your brand’s goals and your consumers’ wants.
Results You Can Trust
With Geopath Audited Campaigns, you gain access to verified audience data that provides a crystalline picture of how many people are seeing your ads and when. Knowing this is critical for making informed decisions for your brand.
Maneuver Your Marketing
With the wealth of data provided by Geopath, we can fine-tune your campaign in real-time. Whether it’s adjusting your ad placement, tweaking the timing, or updating the creative approach, these insights mean better results and an optimized ROI.
Analytics at Your Fingertips
Log in to our platform and see an interactive map that captures where your campaign is running. With data at your fingertips, you’re always in tune with your OOH campaign.
Strategic Placement
Our team identifies the best locations and timing to ensure maximum exposure and engagement.
Frequently Asked Questions
This approach means reliable, verified data about your campaign’s effectiveness, including how many people saw the ad, the characteristics of those people, and how often they were exposed to the campaign. This invaluable data helps in making informed decisions about future campaigns, optimizing ad spend, and demonstrating the value of OOH advertising to stakeholders.
Geopath uses a combination of data sources (e.g., mobile device data, census data, GPS data and more) to measure OOH campaign effectiveness. Metrics such as impressions, reach, and frequency are critical for evaluating campaign performance.
Yes! We offer streamlined access to detailed Geopath data for your specific campaigns, both current and past.
We use geopath data to optimize OOH campaigns in several ways. First, we can analyze which locations and formats are delivering the most impressions and reaching the desired audience. This guides future decisions, ensuring that your ad spend is being effectively used! Additionally, Geopath data can help us pinpoint underperforming areas of a campaign, allowing for real time adjustments.
Using Geopath data offers the ability to target specific demographics, optimize ad placements, and maximize ROI. What’s more, Geopath data can be used to benchmark performance against industry standards, helping you set realistic goals.
