Category: Videos

Powerful Alternatives to Billboard Advertising [VIDEO]

The goal of any solid advertising campaign is to have your audience absorb your message. Unfortunately, it has grown more and more difficult to capture the attention of your consumers, forcing us to become more creative with the ways we advertise. Here are some powerful and effective alternatives to conventional billboard advertising that are sure to capture the attention of your target audience.
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Why is Gas Station Advertising So Effective? [VIDEO]

These days, advertisers are struggling with gaining attention from a target audience that is already trained to tune them out. Every media form comes with its own set of challenges for reaching a captive audience. However, one thing we can be sure of is that regardless what route a consumer travels- or what radio stations they happen to bounce between, everyone who operates a gas-powered vehicle ends up at a gas station, and while they are fueling up, they are a captive audience at the pump.

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The Astonishing Effects of Truckside Billboards [VIDEO]

Truckside Billboards are high impact, large format ads that are placed as billboards on localized delivery trucks. These trucks deliver your message within a specified Metropolitan Statistical Area (MSA) or Designated Market Area (DMA) and provide effective billboard coverage in areas where traditional out-of-home advertising is restricted or limited. 
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