Category: Gas Pump Advertising

Boosting Lottery Sales

State lottery organizations are consistently challenged with growing their audience base and revenue. Finding new customers and getting people that already buy lottery tickets to purchase them more often takes a thoughtful strategy and consistent effort. Influencing potential buyers when they can make a quick decision and it’s easiest to buy tickets is key.

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4 Ways Gas Station Advertising Drives Traffic to Tourist Destinations

Gas Station AdvertisingWhat’s the best place to advertise your tourist destination? It’s hard to find a better location than the highway they’re driving on. If your attraction is located on the famed Route 66, it makes sense to advertise along Route 66. Another great place to advertise is within 25-50 miles of the state border — close enough to make actionable travel decisions. Gas station advertising is the ideal way to reach those audiences in both of those places.

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