Campaign Analyst
AllOver Media seamlessly weaves relevant brand messages into the daily lives of engaged consumers. Founded in 2002, we are the largest alternative out-of-home company in the U.S. We deliver unrivaled national coverage and precise targeting to provide solutions wherever our advertising partners need them. Our suite of advertising products include gas station advertising, truckside and transit advertising, indoor advertising, door hangers and more.
We are currently seeking Campaign Analyst to join our Campaign Management Team. The Campaign Analyst will analyze large amounts of data regarding advertising placement locations for use in sales proposals and executing client advertising campaigns. This position will work closely with our Sales, Campaign Managers and Operations Teams to ensure the best solutions are being presented to our clients. Creative problems solvers and data lovers wanted!
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Core duties and responsibilities include the following. Other duties may be assigned.
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Research and analyze advertising placement locations to assist sales team with building client proposals
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Provide alternatives and/or suggestions to the Sales team using expert knowledge of the inventory to advise Sales Team on how to pitch the inventory to meet the needs of clients
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Research market demographics and provide recommendations to reach client’s target audience
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Assist with proposal pricing and budget recommendations
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Update Sales team regularly with national, regional, and local inventory status
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Collaborate with our Operations Team about venue placement options
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Communicate ad placement requirements and restrictions to the Sales team.
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Assist Campaign Managers with providing inventory placement locations to our Operations Team for contracted campaigns
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Manage expectations between proposed inventory, contracted inventory and booked inventory. Provide inventory hold updates as needed.
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Implement solutions to enhance inventory database
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Collaborate with Sales Support departments to create efficiencies and promote continuous improvement
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Assist with special projects as needed
REQUIRED SKILLS/EXPERIENCE:
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Bachelor’s degree or equivalent combination of education and experience
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1 – 3 years of experience in data analysis or product fulfillment
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Proficiency in MS programs including Excel, Word and Outlook
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Salesforce knowledge a plus
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Knowledge of ad agency structure and media buying process a plus
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Proven ability to analyze large amounts of data to synthesize into a simple, easy to understand solutions
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Exceptional written and verbal communication skills
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Comfortable working in a fast-paced, high-volume environment
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Ability to work under pressure and meet hard deadlines
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Extremely detail-oriented and organized
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Ability to work independently and as a team
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Creative problem solver
OTHER DETAILS:
SUPERVISORY RESPONSIBILITIES
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This job has no supervisory responsibilities.
WORK ENVIRONMENT:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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The noise level in the work environment is usually moderate.
We offer a competitive base salary with benefits. AllOver Media’s benefits package includes: PTO, Health Insurance, Dental Insurance, 401K, and Life Insurance.
