Blog
AllOver Media’s New Digital OOH Capabilities
Here at AllOver Media, we’re continually expanding our insights and offerings to our clients. Our latest digital OOH capabilities mean there are even more opportunities to reach your target audience and spread the word about your brand. DOOH advertising continues to grow exponentially (currently, ad spending is increasing by 6.52% annually), and we’re not ones Read more…

Topics: Digital Out-of-Home Advertising
Is OOH Healthcare Advertising Effective?
More than ever before, there is a lot of vital information to communicate about healthcare. From open enrollment periods to insurance coverage, new facilities to life-saving procedures, the world of healthcare is changing all of the time. One way to ensure your message gets across: Out-of-Home (OOH) Healthcare Advertising. Is OOH Healthcare Advertising Effective? Yes, Read more…

Topics: Healthcare
Announce Your Grand Opening With Mobile Billboards
Here at AllOver Media, we are optimistic that this year will be filled with grand openings. Rave-worthy restaurants, booming businesses, even exciting entertainment venues. If you have a grand opening on the horizon, you’re probably starting to put your advertising and PR campaign together. As you compile your to-do list, don’t forget about the power Read more…

Topics: Out-of-Home Advertising
Go Big in 2022 With Digital OOH Ads
Now is the time to shout your messaging from the rooftops! Or at least outside of the home. Digital out-of-home (OOH) marketing endeavors are growing— after a significant dip in 2020, DOOH ad revenues are increasing exponentially. By 2025, global revenue is predicted to hit $25 billion. As the world continues to open back up, Read more…

Topics: Out-of-Home Advertising
How to Make a PSA Advertisement For Your Audience
Do you have an important message that needs to be shared with others around the world? Whether it’s discouraging tobacco use or promoting a new business, AllOver Media helps ensure your public service announcement (PSA) or government ad campaigns are seen and heard by those that matter most. Learn how to create a PSA advertisement Read more…

2022 Out-Of-Home Marketing Goals
It’s that time of year again—when we reflect on the current year and set our advertising goals for 2022. Outdoor advertising has grown 11% annually over the last five years. Here at AllOver Media, we’re sharing what we consider to be the top 7 new out-of-home (OOH) marketing trends you need to know about to Read more…

Topics: Out-of-Home Advertising
Bringing Neighborhood Marketing to the ‘Burbs
Digital outdoor advertising continues to find creative, impactful ways to grab folks’ attention while they’re out on the go. One rising marketing strategy? The use of dedicated marketing focused in suburban neighborhoods. According to a 2017 American Housing Survey organized by the Department of Housing & Urban Development and the Census Bureau, 52% of Americans Read more…

Topics: Out-of-Home Advertising
Should You Use Geofencing Advertising?
Thanks to smartphones, we now have information at our fingertips at all times. But this can also make things a little more complicated when it comes to local advertising. With so much media going digital these days, how does a business best advertise to their target audience? How do you catch a consumer’s attention when Read more…

Topics: Geofencing
Recruit New Talent with OOH Advertising
Looking to expand your team with talented individuals who share your company’s passion? You might be tempted to rely on job posting sites or social media to advertise new job openings. But finding qualified candidates can be difficult and time consuming—especially since online job postings don’t leave much room for creativity. In fact, cookie cutter Read more…

Topics: Recruitment
The Advantages Indoor Advertising Provides to Your Brand
As winter approaches, it’s safe to assume that more people will be flocking inside for entertainment, dining, and essential errands. According to the British Journal of Dermatology, indoor activity increases up to 100% in the winter. During such drastic seasonal changes, it’s important to consider how you can alter your advertising strategy to accommodate new Read more…

Topics: Indoor Advertising
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