Out-of-Home advertising targets audiences where they are most captive. Thanks to advances in technology, OOH Advertising is stepping up to the next level, getting even more specific with demographics, of not only where, but when. Here are some of the key benefits to digital indoor advertising.
Category: Indoor Advertising
Remember when radio drive time was an ideal way to reach your target audience? That was before drivers turned to streaming sites for music and podcasts to listen to their favorite personalities. So what’s an advertiser to do with radio audiences falling and costs rising? Capture a captive audience with indoor advertising.